Mealmate Campaign

Mealmate was an advertising campaign for a social movement for fighting against food waste. 

I have done this project with two other friends, Champ Darabundit, and Valerie Lo.

The Issue

 

Food waste

Specifically waste generated by restaurants

Restaurant waste accounts for over 40% of food waste in the U.S.

Restaurants tend to give more food than is necessary and have quality standards that emphasize appearance

mealmate

Is a platform that helps connect individuals to meet up and meal prep together.

Main platform is a website. Also have an Instagram account using recipe videos

to advertise the website.

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Logo Ideations

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Final Logos

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Website

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